HomeNearly half of customers have seen ‘surge pricing’ at busy occasions –...

Nearly half of customers have seen ‘surge pricing’ at busy occasions – survey

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lmost half of customers have seen an increase in ‘surge pricing’ – when retailers improve their costs at occasions of peak demand – a survey has discovered.

Of the 47% who’ve seen a rising development of shops adjusting their costs in response to produce and demand – also referred to as ‘dynamic pricing’ – 32% have skilled pubs and bars elevating the value of food and drinks at peak occasions equivalent to evenings, weekends and through main sports activities occasions, in keeping with a ballot for Barclays.

Content Source: www.commonplace.co.uk

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