DAZN Group, the streaming service owned by Sir Len Blavatnik, is shopping for a girls’s soccer content material platform amid burgeoning world curiosity within the sport.

Sky News has learnt that DAZN has struck a deal to amass ata soccer, which is backed by the Miami-based sports activities funding agency 777 Partners.

City sources stated the deal could possibly be introduced publicly as early as Tuesday afternoon.

The worth that DAZN was paying for its newest acquisition was unclear, though one insider described it as a “nominal sum”.

Ata soccer, which was based by Hannah Brown and Esmeralda Negron, has partnerships with a variety of broadcasters and rights homeowners and permits viewers to observe matches from the Italian girls’s prime flight and the UEFA Women’s Champions League.

The timing of its buy by DAZN – which is 24 hours earlier than England play Australia for a spot within the Women’s World Cup closing – underlines the rising world curiosity in girls’s soccer.

In current months, DAZN has launched into a collection of offers to diversify its companies additional past sports activities streaming.

The firm, which has been linked with a bid for packages of Premier League rights within the subsequent broadcast public sale, has simply introduced a partnership with Fanatics, the licensed sports activities merchandising enterprise.

It can be increasing quickly in areas similar to sports activities gaming and betting.

Media analysts consider DAZN is among the many most sensible strategic companions for Walt Disney’s ESPN subsidiary, which the American leisure big has indicated it is going to discover options for.

One analyst stated DAZN’s presence in 230 markets, 12 of which – together with France and the UK – are seen as core, could possibly be complementary to ESPN’s footprint.

DAZN declined to remark.